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Writer's pictureIrene Dayana

3 TikTok Ideas for Content Creators to Boost Engagement

TikTok has grown to be one of the most popular social media sites, giving people who make short, interesting videos a unique chance to reach a lot of people. But it can be hard to stand out in the crowded TikTok world. Here are three creative TikTok ideas that will help you get more people to watch your videos and grow your audience.


1. Content from behind the scenes (BTS) 


Why it works: People love to see how things are made before they are finished. BTS video makes you seem more like a real person, which helps you connect with your viewers more deeply. Followers will feel like they are getting a special look into your life, which makes them feel loved.


How to Do It:


Filming Sessions: Show short clips of how you set up your videos, such as the lighting, camera angles, and any funny or interesting things that happen while you're recording.

Process of Editing: Tell us your best editing tips, how you pick music, or how you add effects to your videos. This is fun, and it can also teach people who want to be artists.

Daily Life: Show your fans what you do every day, how you come up with content ideas, or any routines you do before you start working on something creative.

For example, if you're a beauty influencer, show how you set up your makeup station, choose items for a lesson, and the times when you have to try things out and see what works and what doesn't.


2. Challenges and Trends

How it works: Trends and tasks that go global are great for TikTok. By taking part in popular tasks, you can quickly become more visible and gain new fans who are looking for that trend.


How to Do It:


Keep up with the latest tasks and trends by checking out the "Discover" page or following well-known creators in your field.

Add Your Own Spin to It: If you want to stand out, add your own unique twist to a style. One way to do this is to use humour, share a personal story, or connect your field to the trend.

Work together: To take part in tasks, team up with other artists. This can help you get your work seen by more than one group.

If there's a popular dance challenge, do it, but make it your own by changing your outfit, using a themed background, or adding a surprise that fits your brand or personality.


3. How-to and educational videos: 


Why it works: People want to learn new things all the time, and TikTok is a great place to find short, easy-to-understand teaching videos. By making useful videos like lessons and how-tos, you can become an expert in your field and keep people coming back for more.


How to Do It:


Find Common Questions: In your area, think about the questions or problems that a lot of people have. These can help you with your how-to films.

How-to Guides: Break down hard steps into steps that are easy to follow. Make sure that every step is clear and to the point so that it is easy for people to follow.

Get involved with your audience: Ask people to leave comments with questions or ideas they'd like you to talk about. This not only gives you more ideas for content, but it also brings people together.


For example, if you're a fitness instructor, make short workout videos that focus on particular routines, show the right way to do them, and talk about the benefits. You could also give short advice on how to eat well or focus on mental health.


Really, in order to do well on TikTok, you need to make video that is both interesting and varied. You can get and keep a loyal audience by posting behind-the-scenes videos, joining challenges and trends, and making instructional how-to videos. Remember that the most popular TikTok creators are the ones who are real, original, and always give their fans something of value. Try these ideas out, and you'll see your TikTok following grow.


At Kreative Boost, where brands meet kreativity, we aim to elevate the power of live streaming and user generated content. If you are interested, contact us now and let's dive into the world of empowering digital content creation!

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